Customizable channel pages

I led ideation, architecture and implementation of landing pages that can be curated by site administrators rather than developers. The Problem When our creative director handed us a stack of mockups for our redesigned channel pages, I looked at all the printouts and wondered aloud if these were iterations of one idea. It was quickly… Continue reading Customizable channel pages

A truly “digital first” workflow

I researched what was preventing our editorial team from truly adopting a “digital first” workflow and facilitated the creation of Observer’s first open source plugin. The Problem Observer’s newsroom had long ago adopted a “digital first” motto but the day-to-day publishing schedule was still largely dictated by the production of the weekly newspaper. After a few… Continue reading A truly “digital first” workflow

Personalized newsletters that are easy to curate and look great on all devices

I managed the relaunch for a suite of newsletter campaigns that over 300,000 readers engage with everyday. The Problem Observer sends out thousands of personalized news digests everyday and each is tailored to specific preferences based on subscribers’ reading history. Issue 1: Each newsletter was conceptualized and brought to life by a different team so each template… Continue reading Personalized newsletters that are easy to curate and look great on all devices

A responsive redesign for a content heavy website

I designed new page layouts that adhered to RWD best practices and created a better user experience for readers on any device. The redesign improved the way the Observer’s content is organized and cleared the way for writers and editors to experiment with new features and ways to interact with users while maintaining what was integral to the Observer… Continue reading A responsive redesign for a content heavy website

An RSS feed reader designed around tags

I’m obsessed with tagging articles in Google Reader, Pocket and Evernote so I highlighted the functionality in a spec project. Tag Reader is designed for creatives who need to organize images or ideas for multiple projects, reporters who need to organize articles by news beats, and even hobbyists who need to organize posts by recipe… Continue reading An RSS feed reader designed around tags

Music festival posters

“The Thermals” is a reference to the iconic Pee-Chee portfolios and uses the typography and shading of the line-drawn figures well-known to the original motif. “MFNW” is an homage to Roberto Longo’s “Men in the Cities” and brings to mind the limbs of Longo’s figures as they would look on the letters “M,” “F,” “N”… Continue reading Music festival posters